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NMetrics & moneyUpdated 2 Nov 2026

Net cash flow margin

Percentage of revenue that remains as cash after all expenses.

Definition

Net cash flow margin is the percentage of revenue that remains as cash after all expenses. Treat it as a number you can compute and argue about, not a slide decoration. Name it clearly, then let the next decision — a hire, a price, a test, or a pass — follow from that meaning.

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In the room

How the word shows up in a real conversation.

You know Net cash flow margin is doing work when it changes a weekly choice — price, hire, channel, or kill. The working definition: Percentage of revenue that remains as cash after all expenses.

Common mistake

Using Net cash flow margin as a label instead of a fact. If you cannot point to the evidence — a number, a customer, or a written assumption — you are using the word as jargon.

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