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RGeneralUpdated 2 Nov 2026

Risk management

Process of identifying, assessing, and controlling risks to minimize their impact.

Definition

Risk management is the process of identifying, assessing, and controlling risks to minimize their impact. Founders reach for it when a vague conversation needs a shared, specific meaning. Name it clearly, then let the next decision — a hire, a price, a test, or a pass — follow from that meaning.

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In the room

How the word shows up in a real conversation.

Two cofounders disagree until they define Risk management. Once they agree it means “Process of identifying, assessing, and controlling risks to minimize their impact”, the argument becomes a decision.

Common mistake

Using Risk management as a label instead of a fact. If you cannot point to the evidence — a number, a customer, or a written assumption — you are using the word as jargon.

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