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LGeneralUpdated 2 Nov 2026

Long-term planning

Strategic process of setting goals and making decisions for future business success.

Definition

Long-term planning is the strategic process of setting goals and making decisions for future business success. Founders reach for it when a vague conversation needs a shared, specific meaning. Name it clearly, then let the next decision — a hire, a price, a test, or a pass — follow from that meaning.

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In the room

How the word shows up in a real conversation.

Two cofounders disagree until they define Long-term planning. Once they agree it means “Strategic process of setting goals and making decisions for future business success”, the argument becomes a decision.

Common mistake

Using Long-term planning as a label instead of a fact. If you cannot point to the evidence — a number, a customer, or a written assumption — you are using the word as jargon.

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