Definition
Bond is the fixed-income security representing a loan made by an investor to a borrower. Founders reach for it when a vague conversation needs a shared, specific meaning. Name it clearly, then let the next decision — a hire, a price, a test, or a pass — follow from that meaning.
In the room
How the word shows up in a real conversation.
You know Bond is doing work when it changes a weekly choice — price, hire, channel, or kill. The working definition: Fixed-income security representing a loan made by an investor to a borrower.
Common mistake
Using Bond as a label instead of a fact. If you cannot point to the evidence — a number, a customer, or a written assumption — you are using the word as jargon.
See also
Blank check company
Special purpose acquisition company (SPAC) with no specific business plan.
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Blue chip stock
Shares of large, well-established companies with reliable earnings and dividends.
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Bootstrapping
Starting and growing a business using personal savings and revenue without external funding.
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Brand
Distinctive identity and perception of a company, product, or service in the market.
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